Our Story

Santaland Parade was first organized back in 2000 by a small group of family and friends that wanted to create an event that celebrated culture, friendship and community all in one place.

Today we are proud to say that our Santa Claus Parade has become a staple in the San Francisco area. With extravagant floats, unique booths, costumes, music, and delicious food, this is an event that will surely leave you with lasting memories long after it’s over — Don’t be shy. Join in on the celebrations!